In a candid and exclusive interview with Angela Yee on the renowned “Way Up Show” in New York City, Ghanaian rap icon Sarkodie shed light on his unwavering support and care for his former Sarckcess Music signees, even after they parted ways from his label.
The Rapper opened up about his unique approach to artist management, emphasizing fairness, mutual respect, and genuine concern for the well-being of his artists. He expressed deep empathy for his former signees, including StrongMan and Akwaboah, and revealed his dedication to providing them with the support he would desire if he were in their position.
During the interview, Sarkodie disclosed that, despite being the sole financier of their careers, he offered each artist a 50/50 percentage share, a gesture that speaks volumes about his commitment to their success. This approach, he mentioned, was a reflection of what he would hope for himself in a similar situation, highlighting his ethos as an artist and a label owner.
The rapper went on to stress that his support did not cease after the artists decided to pursue their own career paths. Despite their departure from Sarckcess Music, Sarkodie continued to ensure that they receive their due compensation. “All my artistes had a good run with me, and they still get paid though they’re not on my label,” Sarkodie affirmed, showcasing the enduring nature of his bond with his former protégés.
This interview marks the first time Sarkodie has spoken publicly about his label and the artists who were once part of it. Several years have passed since all the signees left the management to explore their individual career goals, but Sarkodie’s commitment to their well-being and success has remained steadfast.
The Ghanaian rap icon revealed that he reached a point where he understood the importance of looking out for the best interests of the artists he collaborated with. This commitment to nurturing talent and fostering an environment of mutual respect distinguishes Sarkodie as a label owner who genuinely cares about the growth and happiness of those he works with.
The music industry can be notoriously challenging, with artists sometimes facing difficult decisions regarding their careers and label affiliations. However, Sarkodie’s approach serves as a beacon of hope and a positive example of how artists and labels can foster strong, lasting relationships built on trust and respect.
Sarkodie’s candid and heartfelt statements have resonated with fans and industry professionals alike, sparking admiration for his ethics and compassionate outlook. By sharing his experiences, the rapper has demonstrated the importance of creating a supportive environment within the music industry, where artists can thrive and achieve their potential.
