According to the gospel musician, she has been hiring bloggers frequently to spark up her brand on the social media.
Speaking on Joy Fm’s Showbiz A-Z, the musician emphasised that music is not a one man job hence, she puts premium on bloggers to help trade her brand to the digital audience.
“Everything is social media now and I have bloggers whom I pay them to talk about me on the social media. You know I can’t do everything myself and this time, it’s all about team work”.
When asked of how frequently she pays these bloggers, Empress Gifty answered “how frequently, hahaha, as I move and you move, I pay you immediately”.